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Continuous endeavour: what do our customers want?

Some of the most common reasons behind survey projects are:       1.Investigate possibilities for expanding into new markets or market segments  To prove or disprove a hypothesis about their audience, competitors, etc.  Track customer satisfaction levels  Compare awareness of their brand with those of their competitors  Measure changes in employee happiness over time  Get […]

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The Evil of all Evils: Churn

  The ultimate metric for engagement is daily use if your product is a daily use or a specific range of engagement if not. In other words the measurement of engagement needs to include  the likelihood of your customer to become an ex-customer. Social psychologist say that habits are hard to form and when creating […]

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GDPR: What is personal data?

Personal data is any information that relates to an identified or identifiable living individual. Different pieces of information, which collected together can lead to the identification of a particular person, also constitute personal data. Personal data that has been de-identified, encrypted or pseudonymised but can be used to re-identify a person remains personal data and […]

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Tips for a Successful Campaign

Tips for a successful campaign   1. Be Consistent Consistency is key. Even the best business plan will fail without dedication to consistency. Consistency establishes your reputation, a once of a well-executed marketing campaign may show immediate results but business growth requires a track record of success. Consistency maintains your message.   2. Create A […]

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SMS vs EMAIL

Aloha marketers and feedback seekers! The battle is on, with email in one corner, and SMS in the other one. Which channel is best for your campaign efforts? Around 74 trillion emails are sent every year, and studies shows that around 8 trillion text messages, according to an infographic by Text Marketer that compares the […]

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Launch Campaign

Launch of feedbackstreet.com We are excited to announce a new brand product: FeedbackStreet. Behind FeedbackStreet is a mature team based in Iasi, Romania, committed to delivering a high-quality product. Our years of experience materialized in this software solution which we are keen to make it better every day. There are many survey solutions on the market. […]

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